September 9, 2013 (Austin, TX) – Iconixx, the industry thought leader and provider of incentive compensation management (ICM) solutions, is excited to announce that Scholastic Book Fairs, a division of Scholastic, the global children’s publishing, education and media company, has launched the Iconixx solution to meet the needs of their business leaders in the areas of territory management, incentive compensation, and sales analytics. The undisputed leader in the field, Scholastic Book Fairs, in partnership with schools across the country, hosts more than 125,000 annual book-sale events that reach more than 35 million children and their families in pre-school through 9th grade.

”We are pleased to be leveraging the benefits of Iconixx. The Iconixx Team has earned our confidence by presenting us with a quality tool to manage our incentive compensation strategy,” said Tim Vuolo, VP of Human Resources, Scholastic Book Fairs. “We especially look forward to leveraging Iconixx’s modeling capabilities to help us continue meeting our business objectives.”

Scholastic Book Fairs had been using a homegrown system that made it difficult to manage territory definitions. Since the business followed a “seasonal” cycle, Scholastic Book Fairs needed to measure performance outside of a traditional calendar. The business leaders needed a flexible and easy-to-use, all-in-one solution that would improve reporting, enhance analytics, and eliminate errors – all in an efficient and streamlined manner. Scholastic Book Fairs selected Iconixx to consolidate these functions and restructure internal operations, saving valuable time and resources.

To serve the complex needs of Scholastic Book Fairs, Iconixx is able to:

  • Support non-traditional calendar measurements
  • Revise territory definitions and assignments
  • Add new compensation plans and scale into the future

“Scholastic Book Fairs in-school literacy events give millions of students, teachers, and parents access to an expertly curated selection of books and other educational materials every year. We are very pleased that they chose Iconixx for their Incentive Compensation Management needs,” said Derrik Deyhimi, Chairman and CEO, Iconixx. “We believe that their choice reflects not only the quality of the solutions we provide, but the team we have built to support our customers.”

Despite the complex seasonality of the compensation plans, Iconixx was able to activate the full solution in less than four months.

About Iconixx

Iconixx is a total solution provider for compensation management. The Iconixx product suite – Iconixx Sales, Iconixx Incentive and Iconixx Merit –makes the company a one-stop resource for sales, bonus and salary compensation solutions. Our cost-effective, Cloud-based solutions deliver incentives to the entire workforce for businesses of all sizes. Drawing on over 15 years of experience, Iconixx also partners with clients to accelerate their business growth through actionable intelligence. Whether it’s using Iconixx technology or leveraging a client’s current investment, Iconixx’s expertise can drive efficiencies for their compensation environment. For more information visit

About Scholastic

Scholastic Corporation (NASDAQ: SCHL) is the world’s largest publisher and distributor of children’s books and a leader in educational technology and related services and children’s media. Scholastic creates quality books and ebooks, print and technology-based learning materials and programs, magazines, multi-media and other products that help children learn both at school and at home. The Company distributes its products and services worldwide through a variety of channels, including school-based book clubs and book fairs, retail stores, schools, libraries, on-air, and online at