Incentive compensation plans are a great way to drive sales and increase job performance across the board, making these plans highly popular among businesses. However, many companies overlook how powerful incentive compensation management plans can be in terms of developing strong customer service. Here are a few ways executives can implement strong ICM programs and use the plans to improve customer service at their organizations.
Connect rewards with customer satisfaction
Employers can use incentive compensation plans to push workers toward pleasing clients every day by promising rewards for top-notch client communications. For example, an executive can set up a plan in which employees are recognized for their hard work in customer service by promising financial rewards upon getting a certain number of positive client reviews.
At the end of each sales deal, executives can ask customers to rate the level of customer experience they received. Programs can be set up to reward employees with bonuses if they have an average positive customer service rating at the end of each month, which will improve client communications and encourage workers to improve their customer relations skills.
Communicate with staff
Incentive compensation plans can act not only as motivating programs for staff, but can also open the lines of communication, improving dialogue along the way. Before implementing or altering an incentive compensation plan, an executive should sit down with staff members and explain the new objectives of the program.
They should make clear the relationship between customer satisfaction and higher sales numbers. When employees understand this dynamic and exactly how a new ICM plan will work, they will be able to focus on the important task of improving customer relations and overall company performance.
