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Iconixx Insights BlogIncentive Compensation Management

Study shows organizations struggle with innovation

By September 11, 2013January 16th, 2023No Comments

Whether a company is established or is finding new success, it’s crucial to keep up with business trends and focus on innovation in the workplace. Innovation is what keeps a company fresh and ahead of competitors. A recent study has found, however, that many companies struggle when it comes to innovation, and are unsure of how to remedy the situation.

According to a study conducted by the American Institute of CPAs, when asked what is preventing companies from reaching innovation, 41 percent of respondents cited regulatory hurdles, while 34 percent said they lacked budgetary resources that would allow an organization to engage in innovative practices. Others responded that internal practices stopped companies from driving innovation – 30 percent said their organizations have an entrenched aversion to risk, while 27 percent said internal processes and policies stopped innovations. A further 26 percent said their companies lacked a process to implement successful innovation ideas, while 25 percent said their staff lacked creativity and 21 percent said their companies’ managerial staff did not approach innovation with a great enough sense of urgency.

These impediments can stop a company from thriving, and can lead to a disengaged or unmotivated workforce. One of the best ways to promote innovation is through the use of a strong incentive compensation plan. Keep reading to find a few ways incentive compensation management programs can encourage staff to develop innovative ideas.

Promote teamwork
Collaboration is key when it comes to innovation. In sales-based organizations, however, employees often feel pitted against one another and as though they are constantly in direct competition with their colleagues. The right ICM plan can help remedy this, as it can promote teamwork and new ideas among coworkers.

An executive can put workers into groups, separated by department or at random, and set sales goals or other objectives that will help benefit business. A supervisor can set up rewards for bringing in the highest sales for the month, or for creating the best new campaign to draw in customers or new ways to keep current clients around for the long haul. When employees feel they are working for the success of a team, they will work harder to drive in sales in new and innovative ways.

Encourage new ideas
A very basic way to promote internal innovation is to make clear to a staff that new ideas are always welcome. A supervisor can use an incentive compensation plan to motivate workers to come up with new ideas.

When discussing a compensation plan, supervisors can ask employees if they have any new ideas for work projects or thoughts on how to implement a new sales plan. When a worker replies with an idea, a supervisor can offer extra incentives if the employee can successfully carry out an effective program. Or, as part of a monthly sales competition, an executive can tie bonuses or merit increases to new ideas as well as improved sales data.

Prioritize innovation
As the study found, 21 percent of respondents said their organizations lacked the managerial motivation to prioritize innovation – the right incentive compensation plan can change these attitudes and make innovation a companywide priority.

Busy managers and executives often do not have time to constantly think about innovating ways to grow a company, making it easy for these tasks to fall by the wayside. With a strong incentive compensation plan in place, however, executives can show their staff they value innovation and consistently push their staff and themselves toward new, bold ideas that can transform a company.

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Ballast Point Ventures

Ballast Point Ventures is a later-stage venture capital fund established to provide expansion capital for rapidly growing, privately owned companies in diverse industries, with a particular emphasis on companies located in Florida, the Southeast, and Texas. The BPV partners have more than 70 years of combined experience investing in and building high-growth companies in a number of industries, including healthcare, business services, communications, technology, financial services, and consumer goods. BPV has $200 million under management and seeks to make equity investments ranging from $3 million to $10 million.

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Harbert Management Corporation

Harbert Management Corporation seeks to generate superior returns for their investors by identifying and investing in the most promising early growth stage companies in the Southeastern U.S. HMC seeks to capitalize on what it believes are compelling regional dynamics, such as a strong and fast-growing economy, significant research and development activities, and an established entrepreneurial community. The HMC team combines substantial investment, advisory, and operating experience with capital and networking contacts to support great entrepreneurial teams in successfully executing their growth plans. With offices in Birmingham, Alabama; Richmond, Virginia; and Gainesville, Florida, it’s well positioned to partner with entrepreneurs throughout the Southeast.

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KBH Ventures

KBH Ventures was an early investor in Iconixx Software. KBH's investment philosophy plays a significant role in the firm's successful track record. KBH believes in running businesses to be cashflow positive and profitable every month. Startups and companies in a startup mode, such as one that has been purchased in distress, are expected to generate revenue within the first six months and reach profitability within the first 12 to 18 months. KBH also only invests in or acquires companies that are in the startup phase or have less than $20 million in revenues. KBH targets technology companies that offer business-to-business services.

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S3 Ventures

S3 Ventures is an early expansion and growth stage venture firm with $200 million under management. It’s focused on information technology solutions that solve large business problems. S3 also invests in medical devices that improve the human condition. S3 invests in category-defining opportunities. It partners with the team and help focus methodically on what it takes to build a successful company. S3 today helps talented entrepreneurs take their technology and market knowledge and form valuable businesses in a repeatable fashion. Investment sizes start at several million or more for Series A, B, and C financing.